This article explains the reason for taking analytics as an introduction to a set of technical articles related with React Native, AWS ( Amplify, Pinpoint).

I love Analytics and I’m sure that you will be too.

Developers, as me, usually think that our application is amazing, without any error. Obviously, we think that the user will understand it perfectly. Error.

Real life. Unexpected behavior.
Real life. Unexpected behavior.

Relax, it’s normal. In the early stages of development, there is not a significant number of users to validate your results. However, that is no excuse for not taking action on the matter. What’s the solution? Analytics.

It is time to meet the user of your application. In this way, you can offer a better experience. You will discover things you did not expect, such as that button that you liked so much is not pressed by anyone. You can check that there are areas of your application that nobody visits. Most importantly, you will get real feedback. It is clear that later you will have to analyze that data, being able to turn that information into a competitive…


Lonely? If so, you’re not alone.

A 2018 survey from The Economist and the Kaiser Family Foundation found that 22% of adults in the United States and 23% in the United Kingdom report that they always or often feel lonely or isolated.

And it’s more than a feeling. Loneliness has ramifications for both health and longevity. One large-scale study based out of Brigham Young University found that social isolation is as bad for one’s health as alcoholism or smoking 15 cigaretes a day.

Millennials are connected in myriad ways — Instagram, Facebook, TikTok, Twitter — but while they have these connections, many recognize that they lack friends. …


KiKi Social

KiKi is a social marketplace that connects like-minded people to enjoy real experiences nearby #LetsKiKi

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